Budweiser
Proud Sponsor Of Your Great Outdoors
Inspired by classic ’60s and ‘70s outdoor magazines, this campaign for Budweiser uses vintage-style illustrations and editorial copy with helpful tips about camping, hunting and fishing—reinforcing the enduring place of Budweiser in American sporting life.
Inspired by classic ’60s and ‘70s outdoor magazines, this campaign for Budweiser uses vintage-style illustrations and editorial copy with helpful tips about camping, hunting and fishing—reinforcing the enduring place of Budweiser in American sporting life.

